Mar 30 2020
At FX Web Studio, the safety and health of our clients and staff are paramount. We’ve taken the precaution of working remotely during this coronavirus crisis.
And even though we’re working from home, it’s still business as usual. This means we’re still online and here for you.
We understand that everyone is struggling to do the best they can. That is why we must adapt and innovate.
At FX, our team is taking advantage of technology by setting up remotely and conducting video conferencing to ensure we can maintain collaboration and working on projects as usual.
We’ve done the same for some of our customers in providing advice and support to help them virtualise their business. We’re here to help you in any way we can.
Keep your customers informed
At the moment, it can be uncertain whether businesses are still operating. That is why you need to let your customers know whether you’re still open for business, despite COVID-19.
Communicating important information to your customers, especially now, can increase your credibility as a business.
Over the past few weeks, we’ve helped multiple clients add messages to their websites and social media, letting their users know that they are still open for business!
Whether it be highlighting enforced strict precaution measures or redirecting them to the still operating online store, your customers need to know.
Here are a few examples of what we’ve done for some of our clients during these difficult times.
This is especially important if you have an existing online store but are closing your physical store. We recently helped a client who specialises in shoes and handbags do just that.
To ensure customers are aware of the online store still in operation, we implemented a reminder on their website.
To further hit the point home, we also organised posts to be uploaded across social media, encouraging online transactions.
We also helped another client by sending out emails to existing clients. Through this email, we highlighted that the client was still open to support their customers.
By sending out an email, they were able to establish and practice clear communication, keeping their clients aware.
Adapt and innovate business
With new rules coming into place, people are encouraged to stay safe and stay home. While this is the best thing to do, shopping centres have become increasingly quiet.
With times changing, it is more important now more than ever that business owners to move their company online with an integrated online shop.
Think of it this way – more of us are staying home, meaning people are more online than ever before. By offering an online shop, you are allowing customers to make purchases from the comfort and safety of their own home.
For example, one of our Sydney-based retailers heavily relies on foot-traffic, with in-store purchases making all of their sales.
In response to the current predicament and social distancing, we helped them take advantage of the situation by becoming virtual with the integration of an online store.
Not only will this allow them to continue with compliance with health restrictions, but it has also allowed them to expand their business, giving them more opportunity once things return to normal.
If you too are looking to find your customers another way, we can help your company go online! This way, you can still maintain sales while taking precautions.
Keeping your customers
While this can be viewed as an excellent opportunity for people to move their catalogue online, we understand particular services who don’t have that option may find it difficult to adapt.
But when there is a will, there is a way! At FX, if there is one thing we know other than SEO, it is the importance of being creative. In times like this, you must think outside of the box and find a way to deliver.
A great example of this is our client, Shirudo Ultimate Martial Arts. Offering a range of martial arts programs, we helped our client find an innovative way around the social distancing measures through online classes.
Our team helped them connect to their audience through the online platform, Zoom, allowing them to proceed with classes right on schedule.
The client found many of their students participating, labelling the adaption a success.
Are you looking to virtualise your business? Whether you need an online shop, a mass-email newsletter or just the simple website update, FX Web Studio can help you!
To ensure you make the most of the situation, we encourage you to jump at the opportunity and get ahead of the competition.
By adapting and evolving your business now, remember you will benefit in the long-term!
Quick, get on top of the situation now and set your business up by giving us a call on 1300 090 401 or send us an enquiry letting us know how we can help you.